Rodi - Inline Skate Sports Equipment BrandInline Skates, Safety Gear and more to ensure everyone gets a chance at an aswesome first time skate expereince |
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Rodi - The Inline skate brand focusing on awesome first time experience for the whole family.
BACKGROUNDOne important aspect when developing a fair and supportive sports ecosystem is the availability of sports equipment. Inline skating would not be possible without the inline skates.
Rodi was developed as a supportive sports brand for Rollerskool. Developing an independent inline skate brand that supports the product features needed by Rollerskool.
It sounds simple but when analysed thoroughly, we understood that in order for rollerskool to properly be scalable, we needed a dependable supply of equipment needed for class but also equipment that we can build together upon and fill the need it generated.
Parents are constantly asking coaches and our team what equipment is best. So understanding from a skate school perspective what products are needed is a unique brand perspective.
INCREASING DEMANDThis demand for products, we knew, was a by-product of creating professional classes. The need extended to safety gear that was reliable, helmets that met our standards and upgrade-able parts of the inline skates that would provide better performance.
Currently Rodi.world is focusing on inline skates, safety gear and helmets for ages 4 and up. This was the start. We started with making sure the business survived and now we are stepping into areas where we will thrive.
DISTRIBUTIONRodi distributes its products through Rollerskool classes, AEON supermarket outlets ( BSD, JGC and Sentul) and a school shop. As a brand that started humbly to support skate classes, it is turning into its own sports entity.
In the past, we have had the experience of running a skate shop, skate track, skate school and now a skate brand. There are still large pockets of the industry that conventional supply chain management of sports equipment cannot fulfill.
THE FUTURE
The emergence of technology, 3d printing, AI and new materials is a breath of fresh air for developing a whole new customer experience regarding roller based products. This is where we are going to explore next with Rodi.
This next stage of development has been in the works for quite some time and we believe there will be a position where we shall move into more family mobility centric equipment for the whole family.
Follow our website and instagram for more updates on the developing stories of Rodi.world
For inquiries please contact us by clicking the button below
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